The Growth Challenge
For ClearDekho, growth wasn’t the problem—keeping up with it was .
As customer awareness grew and franchise interest surged, phone calls poured in every single day. Customers wanted support. Partners wanted information. Opportunities were calling, literally.
But with a single landline handling everything, many of those calls never reached the team.
Missed calls weren’t just operational issues. They were missed customers, missed orders, and missed trust .
About ClearDekho
ClearDekho.com is a fast-growing eyewear retailer in India, built on a mission to make quality vision care affordable and accessible. Blending online convenience with offline retail, ClearDekho has expanded to 45+ franchise stores across North India and has helped over 100,000 customersimprove their vision .
With scale came complexity, especially in customer communication.
The Problem
ClearDekho received hundreds of calls every day from:
- Customers seeking support or placing orders
- Prospective franchise partners exploring opportunities
However, all calls were routed to a single landline number. This led to :
- High volume of missed calls
- Calls going unanswered when agents were busy
- No flexibility for teams to handle calls remotely
- No visibility into call quality or performance
The team needed a system that could scale with demand, not break under it.
The Solution: MyOperator
ClearDekho partnered with MyOperator to bring automation and structure into their call handling. The solution included :
- A virtual business number to centralize all incoming calls
- IVR-based call routing to direct callers to the right representatives
- Automatic call distribution to handle multiple calls simultaneously
- Call recording and monitoring for performance audits and training
Incoming calls were routed directly to team members’ mobile phones, ensuring customers were always connected to someone available, not a busy tone.
The Results
- 38% more calls handled overall
- 35% increase in on-call orders
- Missed calls dropped significantly
- Teams could manage calls without being desk-bound
- Customers received faster responses
- Managers gained visibility into real conversations
- Performance improvements became data-driven, not guesswork
ClearDekho could now confidently promise timely responses, without increasing operational pressure.
Why This Story Matters
ClearDekho’s journey shows a simple truth: Growth exposes weaknesses before it rewards strength .
By fixing their communication bottleneck, ClearDekho didn’t just improve operations—they unlocked revenue, responsiveness, and customer trust.
The Technology Behind the Solution
MyOperator’s platform provided:
- Centralized number management: One number that works across locations
- IVR customization: Tailored menus for different caller needs
- Mobile integration: Agents could take calls anywhere
- Analytics dashboard: Real-time visibility into call performance
- Call recording: Quality assurance and training capabilities
What This Means for Your Business
ClearDekho’s experience mirrors what thousands of businesses discover: the right call handling infrastructure transforms customer relationships. Every unanswered call is a conversation that never happened .
With modern solutions, ClearDekho ensured that every opportunity had a voice, and every voice was heard.
That’s not just better call handling. That’s smarter growth.
Read my full Answrr review to transform your own call handling.
Internal Links:





